Headlines News Business
Color-Logic updates its “Find-a-Printer” map

Color-Logic has updated its “Find-a-Printer” map. Announcing the new website feature, Mark Geeves, director of sales and marketing, at Color-Logic said, “The Color-Logic Design Suite enables graphic designers to produce sparkling print embellishments using offset, flexo, digital cutsheet, digital label, inkjet, gravure and screen print printing processes. The new Color-Logic “Find- a-Printer” map enables designers to find certified Color-Logic printers that use the printing process their designs require. Graphic designers and agencies may purchase the Color-Logic Design Suite software from licensed Color-Logic printers.”

Geeves continues, “Metallic print embellishments have been shown to increase direct mail response rates and to enhance the perceived value of products in label and packaging applications. Brands seek to differentiate their products from those of their competition in all of their print media, regardless of the print process used, so our goal is to enable licensed Color-Logic printers and their clients to produce a label or printed marketing piece that is unforgettable and elicits a positive response.”